One Million Beers For Metal

This is prob­a­bly old news by now — but hey, around here, we’re all about our tak­ing it easy.

In a sur­pris­ing change of pace, Lemmy has recorded a slowed-down acoustic ver­sion of the clas­sic ode to gam­bling Ace Of Spades for a beer com­mer­cial — notably, Kro­nen­bourg 1664. The song has also been made avail­able as a free down­load, but only if you’re using Spo­tify.

The reac­tions from around the place have been var­ied. Met­al­Sucks expressed out­rage with NOW WE HAVE A REASON TO BE ASHAMED OF MOTORHEAD, TOO. But most of the com­menters on that post were much more chilled out about the whole thing — for starters, Kro­nen­bourg has a rep­u­ta­tion as a very good beer and hell… it’s Lemmy. The man is a god to most metal die hards — he’d have to some­thing a lot more dras­tic than an acoustic beer com­mer­cial to tar­nish his reputation.

I think the song sounds cool and hell, a nice cold Kro­nen­bourg would go down a treat right about now.

The com­mer­cial is below — what do you think? Is it a sell out, or do some peo­ple need to chill out?